Lingerie Insight is proud to announce the finalists of the inaugural UK Lingerie Awards, to be held at One Mayfair on September 7.

The panel of judges met last week in central London to deliberate on the list of nominees, which included the very best of the world’s lingerie, swimwear, shapewear and hosiery brands.

There was a huge number of worthy contenders and we would like to thank everyone who put so much effort into contributing towards the nominations process.

Independent Directional Brand of the Year
Finalists: Bordelle, Lascivious, Nichole de Carle

Independent Retailer of the Year
Finalists: Rigby & Peller, Sadie the Bra Lady, The Lingerie Collective

Bridal Brand of the Year
Finalists: La Perla, Lise Charmel, Myla

Best Marketing Campaign
Finalists: Curvy Kate, La Senza, Lascivious

Ethical Brand of the Year
Finalists: G=9.8, Sweetling Lingerie, Whomadeyourpants?

Hosiery Brand of the Year
Finalists: Jonathan Aston, Pretty Polly, Wolford Tights

Full Bust Brand of the Year
Finalists: Curvy Kate, Gorgeous by Debenhams, Miss Mandalay

Shapewear Brand of the Year
Finalists: Flexees, Made by Niki, Spanx

Lingerie Brand of the Year
Finalists: Curvy Kate, La Perla, Triumph

Men’s Brand of the Year
Finalists: 2(x)ist, Calvin Klein, Emporio Armani

Multiple Retailer of the Year
Finalists: Agent Provocateur, Bravissimo, La Senza

Most Innovative Brand of the Year
Finalists: Atsuko Kudo, Lascivious, Obey My Demand

Maternity Brand of the Year
Finalists: Cake Lingerie, HOTmilk, Royce Maternity

Post Surgery Brand of the Year
Finalists: Anita, Jamu Australia, Royce Lingerie

New Designer of the Year
Finalists: Nicole Gill, Obey My Demand, Paolita

Sports Bra Brand of the Year
Finalists: Freya Active, Shock Absorber, Triumph Sports

Swimwear brand of the Year
Finalists: Maryan Mehlhorn, Melissa Odabash, Seafolly

Online Retailer of the Year
Finalists: Figleaves, Fox & Rose, Glamorous Amorous

Department Store of the Year
Finalists: Debenhams, John Lewis, Selfridges

The judges for the UK Lingerie Awards, 2011, are: Rigby & Peller founder and Queen’s corsetiere June Kenton, Debenhams’ lingerie head of design and buying Sharon Webb, De Montfort University course leader Gillian Proctor, The Lingerie Collective founder Kelly Isaac, Intimate Apparel Consultancy founder Claire Franks, celebrity lingerie designer Nichole de Carle and Lingerie Insight editor Kat Slowe.